Organizatorji festivala Wacken Open Air in Telekom so v minulem vikendu uspešno izpeljali premierni svetovni festival, ki je kombinacija virtualno- resničnostnega šova. Ogledalo si ga je preko 11 milijonov udeležencev preko celega sveta, vključenih v neposredni prenos festivala, na njem pa je zaigrala množica mednarodno uveljavljenih metalskih skupin.
Od Ria do Wackna, pa vse do Tokia, je v minulem vikendu potekalo praznovanje milijonov privržencev metala, ki so z navdušenjem spremljali prvo izdajo prirejenega festivala imenovanega Wacken World Wide. Na prvem mešanem virtualno-resničnostnem festivalu so nastopile med drugim sledeče metalske ikone: Sabaton, Heaven Shall Burn, Kreator, Blind Guardian, In Extremo, Hämatom in Beyond The Black, ki so postregle s spektakularnimi koncerti na inovativnem “XR” odru, posebno prirejenem in postavljenem za prenos takšne vrste dogodkov. Ob prej naštetih so na dogodku nastopili tudi mnogi drugi favoriti W:O:A občinstva, vključujoč obetavne novoprišleke na sceni, obenem je festival izpeljal kup interaktivnih dogodkov in drugih posebnosti, ki so prav tako bili sestavni del festivalskega programa.
Največji dosedanji Wacken je omogočil neposredni prenos v živo s strani MagentaMusik 360. Telekom je dogodek predvajal neposredno preko televizijskih omrežij, mobilnih telefonov, tablic in pametnih telefonov po vsem svetu.
Z uporabo XR tehnologije, ki bazira na visoko resolucijski LED razsvetljavi odrskega podesta in odrskega ozadja, se je prenos samih barv, svetlobnih efektov in drugih programskih dodatkov, ki so spremljali sceno (dvojni oder, publika,…) približal na ped blizu pravemu doživetju festivala Wacken.
Vrhunci festivala so na razpolago TUKAJ!
Spodaj lahko spremljate tudi koncertno premiero povsem nove skladbe legendarnih nemškhi power metalcev Blind Guardian z naslovom Violent Shadows, ki bo vključena na prihajajoči novi studijski album skupine, predviden v letu 2021 (preostali dve skladbi, ki so jih izvedli sta: Welcome to Dying in Majesty)
V nadaljevanju povzemamo izjave organizatorjev festivala v angleških izvirnikih:
W:O:A festival co-founder Thomas Jensen on Wacken World Wide:
“We would like to thank our fantastic fans, our team and our partners, above all, of course, Telekom, to whom we owe this incredible XR stage, who supported us in marketing and broadcasted our program all over the world. We would also like to extend our gratitude to Live Nation Brand Partnership & Media for their commitment in terms of production and licensing, our creative agency Buntmetall, our PR agency Head Of PR and Jung von Matt, who supported us in all creative questions and in brand development. Together we made Wacken World Wide become a success. It is incredibly nice to see how our fans celebrate the heavy metal together, we were able to bring to their homes all over the world. Even though it has been quiet in the village of Wacken this year, we were able to feel and experience the energy and joy of the fans in front of the screens!”
„With this extraordinary concept for the extraordinary times, we were able to generate a overall reach which marks a new record for Magenta Musik 360“, explainsMichael Schuld, Head of TV and Entertainment at Telekom. “With the new mixed reality stage technology we were able to take the next step in terms of innovation. We have connected fans and artists in Telekom’s best network worldwide. Wacken World Wide was a great experience – for every music fan.”
The world premiere was also very special for Holger Hübner, co-founder of W:O:A festival: “The first edition of Wacken World Wide was a full success. Together with our fans and partners, we are extremly happy about the varied program and the numerous exciting shows that we have been able to experience in the past few days. Wacken is now at home all over the world!“
Wacken World Wide online:
https://www.wacken-world-wide.com
https://www.facebook.com/wackenworldwide
https://www.instagram.com/wackenworldwide/
https://twitter.com/WackenWorldWide
